How Do We Sell More Homes Together in 2011?

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by Bill Gelbaugh.

Selling More Homes in 2011

With a warm and heartfelt Happy New Year, we at The Contrado Group, look forward to serving the Home Building industry in 2011, starting with a campaign in Dialog Marketing. The concept of Dialog Marketing is all about connecting on a personal level with customers who will purchase because your company resonates with them enabling you to differentiate yourself and stand out as a leader in the marketplace.

  • What Dialog Marketing is:
  • Relationship driven
  • Bi-Directional Communication
  • Engaging in relevant conversations
  • Permission based
  • What Dialog Marketing is not:
  • Shotgun messaging in traditional media formats
  • Push Marketing
  • Lack of research about the client or prospect
  • Expensive

See Wikipedia’s dialog marketing definition for yourself.

The topics that we  explore will be chosen by you!

Dialog Marketing invites your customers to connect, foster ongoing relationships and forge new ones. The purpose of this message is exactly that.  I’m inviting you to be part of this discussion, contribute at your discretion and learn from others in your industry.  Let’s work together!

The topics covered will be chosen by you.  We plan to research and blend comments of previously blogged topics that will be made available after each topic is introduced. So, to get started, please vote on the suggested topics below that are most critical for your business this year and feel free to suggest additional topics:

Which topics are most important to you?

You will be able to log onto our website ( to view our blogs and survey results of each topic. Our goal is grow our businesses together for 2011!!!

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